Privacy policy

Last Updated: March 20, 2026

Thank you for supporting Big Daddy Life. As of March 20, 2026, we have made the decision to close our business. This Privacy Policy explains how we will continue to collect, use, and safeguard your information during this transition period.

Big Daddy Life ("we," "our," or "us") is committed to protecting your personal information. This Privacy Policy explains how we collect, use, share, and safeguard information when you visit www.bigdaddylife.com, make a purchase, subscribe to marketing communications, or engage with us online.

By accessing or using our website, you acknowledge and agree to this Privacy Policy and all other applicable policies.

1. Information We Collect

We collect personal, transactional, and technical data to operate our business, process orders, and improve your experience.

1.1 Information You Provide Voluntarily

This includes information you submit when placing an order, creating an account, contacting us, or subscribing to marketing communications:

  • Name, billing address, and shipping address

  • Email address and phone number, if provided

  • Payment information, which is processed securely by third party payment processors

  • Account login credentials, if an account is created

  • Information shared through customer support inquiries, forms, or promotions

1.2 Information Collected Automatically

We automatically collect technical and behavioral data through cookies, analytics tools, and tracking technologies, including:

  • IP address, device identifiers, browser type, and operating system

  • Pages viewed, session duration, and site interactions

  • Referral sources, advertising interactions, and entry paths

  • Purchase behavior, cart activity, and browsing history

This information helps us improve site performance, analyze traffic, and deliver relevant advertising.

2. How We Use Information

Collected information may be used to:

  • Process and fulfill orders and customer service requests

  • Send order confirmations, shipping notifications, and transactional messages

  • Deliver marketing emails or promotional content, with unsubscribe options available

  • Personalize website experiences and advertising content

  • Improve website functionality, product offerings, and customer experience

  • Detect, prevent, and investigate fraudulent or unauthorized activity

  • Comply with legal obligations and enforce site policies

3. Marketing, Advertising, and Tracking Technologies

3.1 Email Marketing

If you subscribe to our email list, we may send newsletters, promotions, or product updates. You may unsubscribe at any time using the link provided in our emails or by contacting us using the information in Section 10.

3.2 SMS Marketing (If Activated)

If you opt in to receive SMS communications, you may receive promotional or transactional messages. Message frequency may vary. Standard messaging rates may apply. You may reply STOP to unsubscribe or HELP for assistance.

3.3 Cookies and Tracking Tools

We use cookies and similar technologies to recognize users, analyze site usage, and enhance performance. Cookies may be managed or disabled through browser settings or cookie preference tools. Disabling cookies may impact certain site features.

3.4 Advertising Pixels and Analytics

We use third party analytics and advertising tools, including Meta Pixel and Google services, to:

  • Measure advertising performance

  • Deliver relevant ads across partner networks

  • Build remarketing audiences based on browsing behavior

These providers may use cookies or similar technologies to collect data in accordance with their own privacy policies.

4. How We Share Information

We do not sell personal information for monetary value. Information is shared only as necessary to operate our business.

4.1 Service Providers

We may share information with trusted third parties, including:

  • Payment processors

  • Shipping and fulfillment partners

  • Email and marketing platforms

  • Analytics and advertising providers

These providers may use information solely to perform contracted services on our behalf.

4.2 Legal and Compliance

Information may be disclosed if required by law, regulation, court order, or governmental request.

4.3 Business Transfers

In the event of a closure, merger, sale, acquisition, or restructuring, customer information may be transferred as part of business assets or retained for legal and operational wind-down purposes. Any transferred data remains subject to this Privacy Policy unless updated.

5. Data Retention

We retain personal information only as long as necessary to:

  • Complete transactions and provide services

  • Meet legal, tax, accounting, and compliance obligations

During the business closure process, certain information may be retained for extended periods as required to fulfill outstanding obligations and comply with applicable laws.

When information is no longer required, it is securely deleted or anonymized.

6. Your Privacy Rights (U.S. Residents)

Depending on your state of residence, you may have the right to:

  • Request access to personal data we maintain

  • Request correction or deletion of personal information

  • Opt out of certain data sharing or targeted advertising practices

You may also request:

  • Removal from marketing communications

  • Deletion of your personal information

Requests may be submitted by contacting us using the information in Section 10 and are subject to applicable legal retention requirements. Identity verification may be required before processing.

7. Security Measures

We implement reasonable administrative, technical, and physical safeguards to protect personal information, including secure payment processing and restricted system access. However, no online system can guarantee absolute security.

8. Children’s Privacy

This website is not intended for individuals under 16 years of age. We do not knowingly collect personal information from minors. If such information is identified, it will be deleted promptly.

9. Updates to This Privacy Policy

We may update this Privacy Policy periodically to reflect legal, operational, or security changes. The Last Updated date indicates the most recent revision.

We reserve the right to modify pricing, promotions, and discounts at any time without prior notice.

10. Policy Acknowledgment and Customer Responsibility

Customers are responsible for reviewing all policies regularly to stay informed of updates. Continued use of our website constitutes acknowledgment and acceptance of this Privacy Policy and all other applicable policies.

Contact Information

For privacy related questions, marketing preferences, data removal requests, or concerns, contact us at:

Email: marketing@bigdaddylife.com
Phone: (609) 645-1940
Address: 6726 Delilah Rd, Egg Harbor Township, NJ 08234